Notox is not a hype

People are increasingly talking about notox: a growing group of people opting for natural skin improvement — without being able to see that anything has been done. This weekend, FD Persoonlijk dedicated an article to it, in which I spoke briefly. But this isn't hype for me — this is the core of how I've been working for years. Notox is often explained as “no to botox”.

But in practice, it's much more about a broader wish:

• people want to look fresh, healthy and themselves
• without it being visible that they have had a cosmetic treatment
• with respect for facial expressions, skin and face as a whole

That is exactly what we specialize in at Clinic Doctor Frodo. ‍

Our approach: consultative, anatomical, people-centered

We do not treat wrinkles. We treat people — with their own face, their own life story and a unique appearance. During a consultation, we look at the anatomy in layers: from bone structure to skin quality, from facial expressions to energy. Only then will we determine what your face needs — and that's rarely a single treatment. Sometimes we use botulinum toxin. Sometimes not at all. What matters is whether it fits. Whether it adds anything. And whether it contributes to a healthy, balanced and natural appearance.

Notox = long-term thinking

For us, we sometimes call this approach slowtox: a long-term vision of skin aging. We work with regenerative techniques, skin boosters, lasers, microneedling and, where necessary, very subtle injectables. So that your face not only shines now, but also looks healthy and natural in five years.

Conclusion?

We warmly embrace the notox idea. Because it's not about either botox or not. It's about you. And about the art of omission.

Wondering what your face needs?

Book a consult — and together we'll look at the most beautiful, natural version of yourself.